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POLYMERUPDATE and Platts showcase their joint product for South Asia at Plastivision 2013

POLYMERUPDATE, India's leading petrochemical information provider and Platts, the leading global energy, petrochemicals and metals information provider and a division of The McGraw-Hill Companies, showcased their joint product for the South Asian region at the recently held Plastivision 2013. The 9th Edition of Plastivision was held in Mumbai from December 12-16, 2013.

Since its inception in 1999, POLYMERUPDATE has grown to become South Asia's leading petrochemical intelligence provider and now, with its partnership with Platts, aims to scale to even greater heights. Recently, Platts entered into a strategic partnership with POLYMERUPDATE to publish unique, India-critical and Asia-specific petrochemical market content in the form of the "POLYMERUPDATE-Platts Joint reports". POLYMERUPDATE and Platts jointly publish 3 weekly polymer reports covering PE, PP & PVC for the South Asian markets every Wednesday. These reports include the Platts benchmark international market polymer prices used by the Indian Customs to calculate duties and Platts market-driving upstream international oil & shipping costs in addition to POLYMERUPDATE's domestic market coverage & open market prices, Breaking News, plant operation updates, traded deals & market commentary. In addition, POLYMERUPDATE provides import data reports that are prepared after analyzing raw import data (as procured from the Indian Customs) and POLYMERUPDATE's product pricing intelligence. The reports are designed to track the changes in India's imports of major polymer products as well as changes in polymer prices. The reports provide meaningful insights and make use of M-o-M% changes, tables and graphs to present information in an easy-to-understand format.

Plastivision 2013 lived up to its promise of wide participation from India and more than 45 countries from across the world. The plastics show saw an impressive number of visitors from over 61 countries. The exhibition illuminated India's fast-paced polymer industry that is registering an annual growth of 10-12 percent and the key role played by entrepreneurs and companies in this impressive growth.

POLYMERUPDATE-Platts used the platform to inform individuals from the plastics industry about the benefits of subscribing to the services offered by POLYMERUPDATE and Platts by giving live demonstrations and sharing market information. The fact that subscribers who have used the reports and services, have interacted with editors and have followed their recommendations, have gained maximum benefit from the information provided was highlighted. Moreover, the team from POLYMERUPDATE presented how the information provided backed the essential buying decisions of subscribers.

POLYMERUPDATE's tried and tested methodology, which has given it a credible boost among the world's leading petrochemical producers, consultants, processing firms and traders was spotlit at the event. POLYMERUPDATE launched the world's 1st Android application for daily polymer news & prices in April 2012 and its Blackberry and I-phone apps in July 2012 and October 2012, respectively. These mobile applications and their timely usefulness were demonstrated at the event.

Plans of POLYMERUPDATE and Platts to further strengthen their alliance were also discussed at the exhibition. "India Polymer Awards," an awards initiative by POLYMERUPDATE in association with Platts was discussed at great lengths. The annual event is expected to start from 2014. Furthermore, POLYMERUPDATE is starting a new section in 2014 in which pricing information from the African polymer markets will be provided. Plans for providing pricing data for chemicals, aromatics and rubber are also in progress. POLYMERUPDATE is also setting up a sales and marketing office in the Middle East to attend to its subscribers and potential clients in the Gulf.

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